Abbott Marketing System & Communications Specialist in Diegem, Belgium

We are currently recruiting for a Marketing System and Communication Specialist for our Vascular division.

The Marketing System & Communication Specialist will support the Marketing Departments in developing and executing communication tools, materials and campaigns to drive business results

The Core Job Responsibilities are:

  • Development and execution of communication tools within pre-defined budget and in line with product branding and the overall Abbott Vascular brand identity guidelines.

  • Communicate/train branding guidelines to all stakeholders in EMEA affiliates and provide support to affiliates to produce brand-consistent materials.

  • Manage marketing material review, approval and tracking system according to DOP and work closely together with the quality and regulatory teams.

  • Manage internal and external Advertisement and Promotion audits.

  • Update iPad content centrally and further develop the Abbott iPad sales tool.

  • Support co-ordination of internal e-mail campaigns and newsletters.

  • Follow-up on Marcom budget, purchase orders and invoices.

  • Develop a strong insight and understanding in communication channels, formats (tools & tactics) in terms of impact, target audience, pro’s and con’s, limitations and whether they fit within the strategy.

  • Track and analyze what the competition is doing in terms of product communication and corporate communication.

  • Coordinate the process flow between external parties and multiple departments in order to execute in the most efficient way (developing briefings, timelines, development and execution of communication tools & tactics, follow-up of production).

The required competencies/experiences:

  • Bachelor or Master’s degree in Communications, Law, Marketing, Administration, Information Technology or equivalent.

  • Experience in marketing communication, quality or a proven track record in building brands in a B-to-B environment

  • Experience in the healthcare/medical device industry is an asset, willingness to learn about the medical industry is required

  • In-depth understanding of online & offline channels

  • Expertise in new technologies and digital marketing

  • Experience in managing agencies and external vendors

  • Demonstrated excellence in project management, cross-functional teamwork and multi-tasking in a fast-paced environment.

  • Strong process-minded thinking and acting

  • Customer-oriented attitude with strong communication skills

  • Team player

  • Proactive attitude and hands-on mentality – result driven

  • Flexible and eager to stay on top of the new developments in communication and branding

  • Analytical skills

  • Attention to detail

  • Self-learner

  • Ability to work under pressure and respect deadlines

  • Fluency in English, any other language is a plus.

An Equal Opportunity Employer

Abbot welcomes and encourages diversity in our workforce.

We provide reasonable accommodation to qualified individuals with disabilities.

To request accommodation, please call 224-667-4913 or email corpjat@abbott.com